Below the post —
what are people really saying?
Analyse the comments on a post or an account's posts on X, YouTube, Instagram and TikTok with AI: sentiment, audience segments, reputation risk, anomaly alerts and competitor comparison — all in one readable report.
Emotion breakdown
sample dataTwo kinds of report
Pick by what you want to know: what is happening under a single post, or how an account stands overall?
Post report
Single postReads the comments under a single post or video (X, YouTube, Instagram, TikTok). Who feels what, which topic stands out, is the reaction growing, where is the reputation risk — the first report to check in a crisis.
- Emotion and anger measured reply by reply
- Audience segment × emotion breakdown
- Reputation risk score and threat flags
- Standout replies, theme mix, reply velocity
Account report
Whole accountReads an account's or channel's own posts and growth. What tone it has, which content works, anything unusual in the follower curve, and where it stands against competitors on the same platform.
- Profile summary, tone of voice and content themes
- Follower and engagement history with anomaly flags
- Competitor comparison on the same metrics
- AI visibility: how AI assistants describe the account
Why teams follow their social media here
Stop guessing; measure what is actually happening.
What's in a report?
Every analysis produces one page that turns raw replies into readable sections.
Emotion breakdown
Every reply is labelled individually, so you see the share of anger, mockery, worry, support and neutral tone — not just a blanket positive/negative score.
Audience segments
Repliers are grouped by profile, and a segment × emotion breakdown shows which group feels what.
Reputation risk score
Negativity, anger intensity and how fast negative replies spread combine into one score — and the card shows which component drove it up.
Anomaly detection
Unusual jumps in follower and engagement history are flagged statistically (z-score plus percentage rules).
AI visibility
How is a person or brand described when AI assistants are asked about them? Answers are collected and archived with their tone.
Competitor comparison
Put two or more accounts side by side and see the leader marked with ★ on every metric in one table.
Three steps
Paste a link
An X, YouTube, Instagram or TikTok link, or a username. The account to follow, the language and the model are entirely your choice.
Data is collected
Only public content is collected; progress streams on screen step by step so you see how much data arrived.
The report lands
Charts, standout replies and a written assessment on one page — exportable as PDF, CSV and Excel.
What does the report look like?
The visuals below mirror the report's actual sections; the numbers are illustrative.
Audience segment × emotion
sample dataReply velocity and anomaly
sample dataReputation risk score
sample dataCompetitor comparison
sample dataWho is it for?
Brand and comms teams
Read the reaction to a post in minutes rather than hours, and spot the thread that is turning into a crisis early.
Journalists and researchers
Show numerically who is carrying a debate and in what tone, and export the raw data.
Agencies and consultants
Compare client and competitor accounts on the same metrics and drop the report straight into a deck.
How we work
Public data only
No private accounts, no direct messages, nothing that requires a login.
Your keys are encrypted
If you bring your own API key it is stored encrypted and never rendered in plain text.
The data is yours
Every report downloads as PDF, CSV and Excel — raw replies included.
You pick the model
If you would rather not use a cloud model, run the analysis on your own Ollama model.
Frequently asked
Where does the data come from?
From public posts and comments: on X with our own infrastructure, on YouTube through Google's official YouTube Data API (with your key), on Instagram and TikTok through a third-party data service. Private accounts and login-gated content are never touched.
How long does an analysis take?
A few minutes, depending on the number of replies and the model you pick. Progress streams on screen.
Can I use my own API key?
Yes. Add your Gemini or Claude key in account settings and analyses run on it — or use your own Ollama model.
What language is the report in?
In the interface language you choose: Turkish, English, German or Spanish.
Does the analyzed account see anything?
No. Nothing is liked, followed or replied to — public content is only read.
Run your first analysis today
Creating an account is free; spend your credits on whichever analysis you want.
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